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    CANNABIS INDUSTRY MARKET RESEARCH – MARIJUANA MARKET INSIGHTS

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    CANNABIS INDUSTRY MARKET RESEARCH ? MARIJUANA MARKET INSIGHTS

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Amendments to legislation for the production and sale of cannabis for recreational use in US and Uruguay provide an unprecedented opportunity to enter an era of evidenced based discussion Indeed researchers have proclaimed we now have access ??to a living laboratory?? and ??one of the great social experiments of the 21st century??

Status of cannabis reform in the US is a highly complex issue as noted by Pardo (2014) and

Rolles & Murkin (2013). In addition legislation is changing quickly with 31 states currently (as of 3/3/2015) considering some type of legislative amendments in regards to cannabis (Altieri 2015). Several more states, e.g. California, are considering ballots for 2016 in conjunction with the Presidential election.

A United Nations General Assembly Special session (UNGASS) called by Mexico, Guatemala and Columbia in 2012 will take place to consider the ??World Drug Problem??. While a restatement of existing structures occurred in 1998. ) , more can be hoped for in 2016 with the hand of prohibition opponents significantly strengthened (Rolles 2015). While 4 US states + DC have already legalised recreational cannabis, California is significant because it is the largest state in US both population wise and economically and a change to a existing laws could put pressure on the Federal government to consider changes to its laws. Several other states are also likely to vote on this issue.

At the same time, there will be a presidential election in the US. The outcome of this could have significant implications to cannabis reform in the US. As the current legislative conflict in the US demonstrates, state reform remains at risk of Federal veto. A strongly conservative candidate, if elected, may wish to impose punitive measures as outlined in Federal law for example, thus driving policy in a different direction

At the state level, voter initiatives in Washington (I-502), Colorado (A-64), Oregon (Measure 91), Alaska (Ballot Measure 2), and Washington, DC (Initiative 71) (NORML (2015)) have been instigated which legalise and regulate the cultivation, sale, use and possession of the drug to varying degrees for recreational use. At the time of writing a further 16 states have decriminalised the possession of cannabis (NORML 2015)

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